This might come as a shock to you but the things people put on social media aren’t always truthful — really blew your mind there, right? Due to this, it can be challenging for people to know what’s real without context or expertise in a specific area. That’s part of why many platforms use a fact-checking team to keep an eye (often more so look like they’re keeping an eye) on what’s getting shared. Now, Threads is getting its own fact-checking program, Adam Mosseri, head of Instagram and de-facto person in charge at Threads, announced. He first shared the company’s plans to do so in December.
Mosseri stated that Threads “recently” made it so that Meta’s third-party fact-checkers could review and rate any inaccurate content on the platform. Before the shift, Meta was having fact-checks conducted on Facebook and Instagram and then matching “near-identical false content” that users shared on Threads. However, there’s no indication of exactly when the program started or if it’s global.
Then there’s the matter of seeing how effective it really can be. Facebook and Instagram already had these dedicated fact-checkers, yet misinformation has run rampant across the platforms. Ahead of the 2024 Presidential election — and as ongoing elections and conflicts happen worldwide — is it too much to ask for some hardcore fact-checking from social media companies?